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Farfetch Launches Shoppable Holiday Video With Formation Choreographer

Farfetch Launches Shoppable Holiday Video With Formation Choreographer


Luxury fashion e-commerce site Farfecth put a twist on their holiday offerings this year by launching a shoppable video. The video features male and female dancers in a mashup of  classic and modern versions of the “Dance of the Sugar-Plum Fairy” from Tchaikovsky’s “The Nutcracker.” To get the modern-dance moves just right, they tapped Dana Foglia, the choreographer behind Beyoncé’s “Formation” video.

The video features young model/dancers wearing pieces by the likes of Maison Margiela, Giuseppe Zanotti Design, MSGM, Galvan, D&G, and Fendi, as well as additional items from their gift guide

Shop some of the pieces featured in the video below

Kids MSGM Sequin Jumpsuit | Buy Here

Kolor Leopard-Print Blazer | Buy Here

Galvan High-Neck Jumpsuit | Buy Here

3.1 Phillip Lim Lamé Palazzo Pants | Buy Here

See Also

A.W.A.K.E Asymmetric Velvet Dress | Buy Here

Faith Connexion Sequin Wide-Leg Trousers | Buy Here

Lanvin Tapered Track Pants | Buy Here

Fleur du Mal Haori Kimono | Buy Here

Chloé Harper Ballerina Pumps | Buy Here

source: WWD
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