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Coming Soon: Joe Freshgoods x New Balance 993 “Performance Art”

Coming Soon: Joe Freshgoods x New Balance 993 “Performance Art”

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Hope you’ve been saving your coins because this is one sneaker drop you don’t want to miss. Joe Freshgoods has been teasing his newest collaboration with New Balance, and honestly if I could I would get all three but greed is a sin and I like to do no such thing. The exact date when the Joe Freshgooods x New Balance 993 “Performance Art” will drop is still a mystery but we know its close because they held an in-perosn raffle that benefited the community recently.  Some lucky Chicago and IL residents had the opportunity for an early raffle of the Joe Freshgoods x New Balance Balance 993 “Performance Art” in the form of donation drive for new or gently used books or art supplies, dropped off at Every Now and Then. The color options for the sneakers are Powder Blue, Sage, Powder Pink.


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The video promo for the upcoming Performance Art 993 as well as its apparel line features some recognizable celebs and Chicago area personalities. Singer Monica Denise (ex-wife of Chicagoan Shannon Brown), Jaden Smith, Rapper Z-Money, artist Shani Crowe, Photographer and creator Des Money and his daughter Indigo, Sir + Madame’s Autumn Merrit and her kids, Scottie Beam, artist Esperanza Rosas aka Runsy, Storm Reid,  Artist Rello and his daughter Summer, Chicago Bull Zach Lavine and Nick Collela. The campaign was photographed by Nolis.

Photo credit: Joe Freshgoods

The apparel line (slideshow above) for the Joe Freshgoods x New Balance 993 Performance Art Fall/Winter 2022 will become available on Friday October 21 online and will be available in-store at Every Now and Then (1008 W. Lake Street 60607). The drop date for the JFGx New Balance 993 sneakers is TBD at the time of this posting, will update when more info becomes available.



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