Farfetch Launches Shoppable Holiday Video With Formation Choreographer

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Luxury fashion e-commerce site Farfecth put a twist on their holiday offerings this year by launching a shoppable video. The video features male and female dancers in a mashup of  classic and modern versions of the “Dance of the Sugar-Plum Fairy” from Tchaikovsky’s “The Nutcracker.” To get the modern-dance moves just right, they tapped Dana Foglia, the choreographer behind Beyoncé’s “Formation” video.

The video features young model/dancers wearing pieces by the likes of Maison Margiela, Giuseppe Zanotti Design, MSGM, Galvan, D&G, and Fendi, as well as additional items from their gift guide

Shop some of the pieces featured in the video below

Kids MSGM Sequin Jumpsuit | Buy Here

kolor-jacket
Kolor Leopard-Print Blazer | Buy Here

galvan-jumpsuit-high
Galvan High-Neck Jumpsuit | Buy Here

lam-palazzo-panst-phillip-lim
3.1 Phillip Lim Lamé Palazzo Pants | Buy Here

awak-velvet-dress
A.W.A.K.E Asymmetric Velvet Dress | Buy Here

faith-connexion-sequin-trousers
Faith Connexion Sequin Wide-Leg Trousers | Buy Here

lanvin-pants
Lanvin Tapered Track Pants | Buy Here

fleur-du-mal-kimono
Fleur du Mal Haori Kimono | Buy Here

chlo-ballerian-flats
Chloé Harper Ballerina Pumps | Buy Here

source: WWD

Bolaji Sosan
Bolaji Sosan

pronounced: Boh-la-jee, like the Bellagio but w/o the O. SLC Founder and Editor, loves to write about topics at the intersection of career and lifestyle for today's young professional and future leaders.

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